HOUSE OF GOYA

For Copenhagen Fashion Week, STINE GOYA wanted a film to showcase their SS21 collection. The commercial is filmed as a one-take that had to be perfectly timed with the music. It was very important for us and Stine Goya to push the limits of the fashion film format, as the corona pandemic gave the fashion industry no other choice than to trust film.

“HOUSE OF GOYA” turned the brand’s headquarters into a house filled with friends of GOYA. Every cast member brought their own personal traits when they stepped into fantastical setting. This was a way to illustrate both diversity and the ongoing inspiration that feeds the fashion industry to create something new every season. The SS21 collection is presented in a subtle way, as the cast wear different pieces from the collection.